Suresh Gyan Vihar University
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Masters in Business Administration (MBA)
SGVU-DE believes in learning by doing. The 2 year masters program focuses on developing practical skills and business understanding along with academic knowledge, personality development and the analytical skills. These skills are prerequisite to deliver and succeed in today's innovative business environment. The program is taught through projects, case studies and assignments from business clients.
SPECIALIZATIONS IN MBA
- INFORMATION TECHNOLOGY MANAGEMENT
- INTERNATIONAL MARKETING
- INVESTMENT BANKING AND WEALTH MANAGEMENT
- MARKETING MANAGEMENT
- MASS COMMUNICATION
- MEDIA AND ENTERTAINMENT MANAGEMENT
- OPERATION AND PRODUCTION MANAGEMENT
- PROJECT LEADERSHIP MANAGEMENT
- RISK MANAGEMENT
- STRATEGIC MANAGEMENT
- BANKING MANAGEMENT
- BRANDING AND ADVERTISING
- BUSINESS ANALYTICS
- BUSINESS LEADERSHIP
- DIGITAL MARKETING
- ECOMMERCE MARKETING AND MANAGEMENT
- ENTREPRENEURSHIP
- FINANCE MANAGEMENT
- FINANCIAL PLANNING AND ANALYSIS
- FOREIGN TRADE AND GLOBAL BUSINESS MANAGEMENT
- HEALTHCARE MANAGEMENT
- HUMAN RESOURCE MANAGEMENT
| PROGRAMME : | MBA(Masters in Business Administration) |
| PROGRAMME CODE : | --- |
| DURATION : | 2 years |
| ELIGIBILITY CRITERIA : | Degree |
| COURSE CODE | Name of the Subject | CREDIT | |
| Semester 1 | |||
|---|---|---|---|
| DBM - 501 | Management Function & Organizational Behavior | 6 | |
| DBM - 502 | Managerial Economics | 6 | |
| DBM - 503 | Accounting for Managers | 6 | |
| DBM - 504 | Information System for Managers | 6 | |
| DBM - 505 | Marketing for Managers | 6 | |
| Semester – II | |||
| DBM - 506 | Quantitative Techniques | 6 | |
| DBM - 507 | Business Communication | 6 | |
| DBM - 508 | Human Resource Management | 6 | |
| DBM - 509 | Operations Management | 6 | |
| DBM - 510 | Financial Management | 6 | |
| Semester – III | |||
| DBM - 601 | Research Methodology | 6 | |
| DBM - 602 | Business Law | 6 | |
| DBM - 603 | Compulsory Elective (Any One) | 6 | |
| DBM - 604 | Major Specialization - I | 6 | |
| DDBM - 605 | Minor Specialization - I | 6 | |
| Semester – IV | |||
| DBM - 606 | Strategic Management | 6 | |
| DBM - 607 | Dissertation & Viva-Voce | 6 | |
| DBM - 608 | Major Specialization - II | 6 | |
| DBM - 609 | Major Specialization - III | 6 | |
| DBM - 610 | Minor Specialization - I | 6 | |
| Human Resource Specialization | |||
| HR - 621 | Human Resource Planning | 6 | |
| HR - 622 | Human Resource Development | 6 | |
| HR - 623 | Managing Change in Organization | 6 | |
| HR - 624 | Strategic HRM | 6 | |
| HR - 625 | Labor Laws | 6 | |
| HR - 626 | Employee Relations & Collective Bargaining | 6 | |
| HR - 627 | Wage, Salary & Compensation Management | 6 | |
| HR - 628 | Training & Development | 6 | |
| Marketing Management Specialization | |||
| MM - 631 | Consumer Behavior | 6 | |
| MM - 632 | Retail & Supply Chain Management | 6 | |
| MM - 633 | Sales & Distribution Management | 6 | |
| MM - 634 | Advertising & Brand Management | 6 | |
| MM - 635 | Rural Marketing Management | 6 | |
| MM - 636 | Marketing Research | 6 | |
| MM - 637 | Marketing of Services | 6 | |
| MM - 638 | Product & Brand Management | 6 | |
| Financial Management Specialization | |||
| FM - 641 | Security Analysis & Portfolio Management | 6 | |
| FM - 642 | Working Capital Management | 6 | |
| FM - 643 | Management of Financial Services | 6 | |
| FM - 644 | Capital Market | 6 | |
| FM - 645 | Financial Institutions & Banking | 6 | |
| FM - 646 | Financial Risk and Insurance Management | 6 | |
| FM - 647 | Capital Investment & Financing Decisions | 6 | |
| FM - 648 | International Finance & Trade | 6 | |
| Operations Management Specialization | |||
| OM - 651 | Project Management | 6 | |
| OM - 652 | Materials Management | 6 | |
| OM - 653 | Operation Research | 6 | |
| OM - 654 | Maintenance Management | 6 | |
| OM - 655 | Management Information System | 6 | |
| OM - 656 | Logistics & Supply Chain Management | 6 | |
| OM - 657 | Management of R&D and Innovation | 6 | |
| OM - 658 | Operations Strategy | 6 | |
| Information Technology (IT) Specialization | |||
| IT - 661 | Management Information System | 6 | |
| IT - 662 | Business Process Reengineering | 6 | |
| IT - 663 | Database Management System | 6 | |
| IT - 664 | Management Support System | 6 | |
| IT - 665 | E-Commerce & E-Business | 6 | |
| IT - 666 | Networking Technologies | 6 | |
| IT - 667 | System Analysis & Design | 6 | |
| IT - 668 | Data Warehousing & Mining | 6 | |
| International Business (IB) Specialization | |||
| DBM - 606 | Strategic Management | 6 | |
| DBM - 607 | Dissertation & Viva-Voce | 6 | |
| DBM - 608 | Major Specialization - II | 6 | |
| DBM - 609 | Major Specialization - III | 6 | |
| DBM - 610 | Minor Specialization - I | 6 | |
| Compulsory Elective | |||
| EL - 611 | Entrepreneurship and Small Scale Business | 6 | |
| EL - 612 | Business Ethics, Governance & CSR | 6 | |
| EL - 613 | International Business Management | 6 | |
| EL - 614 | Total Quality Management | 6 | |
| International Business (IB) Specialization | |||
| IB - 671 | Foreign Trade Policy | 6 | |
| IB - 672 | International Marketing | 6 | |
| IB - 673 | International Financial Management | 6 | |
| IB - 674 | Global Supply Chain Management | 6 | |
| IB - 675 | International Business Procedure & Documentation | 6 | |
| IB - 676 | Logistics & Supply Chain Management | 6 | |
| IB - 677 | International HR | 6 | |
| IB - 678 | Foreign Language – French | 6 | |
| Retail Management Specialization | |||
| MM - 631 | Consumer Behavior | 6 | |
| MM - 632 | Retail & Supply Chain Management | 6 | |
| RM - 681 | Store Design & Visual Merchandising | 6 | |
| RM - 682 | Retail Store Management | 6 | |
| RM - 683 | New Horizons in Retailing | 6 | |
| OM - 656 | Logistics & Supply Chain Management | 6 | |
| RM - 686 | Retail Marketing & Sales Strategies | 6 | |
| RM - 688 | Customer Relationship Management | 6 | |