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Suresh Gyan Vihar University

 

Bachelor of Business Administration

Bachelor of Business Administration (BBA) is a highly interdisciplinary three years graduate degree program offered by Suresh Gyan Vihar University – Distance Education (SGVU-DE) with which graduates can either launch their professional career or progress to pursue a post-graduation program. BBA Degree program offers students a core of mandatory courses in Computer Applications, Business, Economics, Finance, General Business Law, Management and Marketing.

Objective of the Program is to equip our students with the ‘State of Art’ Expertise in their respective fields to compete in the challenging world of today. Our Endeavour is to inculcate a desire for continuous improvement, a Sense of healthy competition and sensitivity towards ethical and moral values.

A degree in BBA equips students with the basic knowledge about management and functioning of a company. The job opportunities for BBA graduates can be numerous:

  •   1. As sales/marketing executives
  •   2. As management trainee
  •   3. Acts as platform through which students can further explore the field of management education
  •   4. Financial Analyst
  •   5. Accountant
  •   6. Business development executive
  •   7. Consulting services
  •   8. Human Resources for recruitment and other related activities
  •   9. May join CA and ICWAI
  • 10. Entry-level positions in various companies
PROGRAMME : BBA(Bachelor of Business Administration)
PROGRAMME CODE : ---
DURATION : 3 years
ELIGIBILITY CRITERIA : 10+2 in any stream or equivalent
COURSE CODE Name of the Subject CREDIT
Semester 1
DBCA - 101 Foundation Course in English 4
DBM - 101 Principles of Management 4
DBM - 102 Business Communication 4
DBM - 103 Computer Fundamentals 4
DBM - 104 Business Mathematics 4
Semester 2
DBM - 105 Organizational Behavior 4
DBM - 106 Business Environment 4
DBM - 107 Fundamentals of Accounting 4
DBM - 108 Business Economics 4
Semester 3
DBM - 201 Marketing Management 4
DBM - 202 Human Resource Management 4
DBM - 203 Cost and Management Accounting 4
DBM - 204 IT for Managers 4
Semester 4
DBM - 205 Business Statistics 4
DBM - 206 Production & Operation Management 4
DBM - 207 Financial Management 4
DBM - 208 Management Information Systems 4
Semester 5
DBM - 301 trategic Management 4
DBM - 302 Entrepreneurship and Small Scale Business Management 4
DBM - 303 Research Methodology 4
DBM - 304 Business Law 4
DBM - 305 Seminar on Training Report 8
Semester 6
DBM - 306 Total Quality Management 4
DBM - 307 Advertising & Sales Promotion 4
DBM - 308 E-Commerce & E-Business 4
DBM - 309 Banking and Insurance Management 4
DBM - 310 Project Work and Viva-Voce 8