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BBA (Bachelor Business Administration)

This Programme opens corporate doors for students. The degree is designed to give a broad knowledge of the functional areas of a company, and their interconnection, while also allowing for specialization in a particular area. BBA programs thus expose students to a variety of "core subjects" and as above, allow students to specialize in a specific academic area.

The degree also develops the student's practical managerial skills, communication skills and business decision-making capability. He/She can apply in enormous areas after completing BBA for eg.: Banking services, Sales & distribution management, Financial Management, Project Management, Marketing Research, Human Resource Development, Retail Management, Insurance etc.

Programme : BBA (Bachelor Business Administration)
Programme Code : 308
Duration : Min. Duration 3 Year
Max. Duration 6 Years
Eligibility Criteria : 10+2 in any stream or equivalent

Semester I

CODE SUBJECT CREDITS
BBA-11 Principal of Management 3
BBA-12 Marketing Management 3
BBA-13 Managerial Economics 3
BBA-14 Introduction to Computers 3
BBA-15 Communication Skills 3
  Total Credits  15

Semester II

CODE SUBJECT CREDITS
BBA-21 Organization Behaviour 3
BBA-22 Business Communication 3
BBA-23 Business Law 3
BBA-24 Production & Operations Management 3
BBA-25 Financial Accounting 3
  Total Credits  15

Semester III

CODE SUBJECT CREDITS
BBA-31 Mathematics for Business & Economics 3
BBA-32 Logistics Management 3
BBA-33 Human Resource Management 3
BBA-34 Introduction to Internet 3
BBA-35 Entrepreneurship & Small Business Management 3
   Total Credits  15

Semester IV

CODE SUBJECT CREDITS
BBA-41 Advertising Fundamental 3
BBA-42 Business Policy 3
BBA-43 Financial Reporting 3
BBA-44 E-Commerce 3
BBA-45 Project Management 3
  Total Credits  15

Semester V

CODE SUBJECT CREDITS
BBA-51 Corporate Legal Framework 3
BBA-52 Security Analysis & Portfolio Mgmt. 3
BBA-53 Advertising & Sale Promotion 3
BBA-54 Training & Development 3
BBA-55 Business Environment 3
    Total Credits  15

Semester VI

CODE SUBJECT CREDITS
BBA-61 Management Information System 3
BBA-62 Quality Management 3
BBA-63 Management of Financial Institutions 3
BBA-64 Consumer  Behavior 3
BBA-65 Project Report 3
  Total Credits  15

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